Cutter Consortium :: Web Site Quality: What Is It and Why Does It Matter?

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Web Site Quality: What Is It and Why Does It Matter?

by Gabriele Piccoli

With this issue of Cutter Benchmark Review we focus on a very tangible problem that all modern organizations face: maximizing their investments in Web site design. How to maximize the ROI of a Web presence is an important challenge for organizations since, today, the Web is a key customer-interaction touch point for all but the very small firms. Web sites are one of the primary engines through which customers transact with an organization, access support services, and engage in after-sales service.

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Web Site Quality: What Is It and Why Does It Matter?1 September 2008

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Cutter Consortium, founded in 1986, is a global IT advisory firm helping organizations forge solutions to the business technology challenges they face. Through its research, consulting, and training, Cutter assists enterprises as they create, implement, and maintain IT systems and organizations that support business objectives and encourage innovation. Cutter pushes the thinking in the field by fostering debate and collaboration between thought leaders from different domains, countries, and disciplines. As a completely independent entity that has no special ties to vendors, Cutter Consortium is beholden to no one and dedicated to providing completely objective, unbiased information to its clients. Cutter Consortium gives you access to the top thinkers in IT.

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