Cutter Consortium :: The Web Analytics Association

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The Web Analytics Association

by Curt Hall

During the dot-com craze, it seemed like Web analytics vendors were popping up like weeds. Many of the leading BI vendors at the time quickly moved to jump on the Web analytics bandwagon as well by introducing products designed to support everything from click-stream analysis and online campaign optimization to Web site visitor segmentation and conversion analysis.

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The Web Analytics Association 15 March 2005

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Cutter Consortium, founded in 1986, is a global IT advisory firm helping organizations forge solutions to the business technology challenges they face. Through its research, consulting, and training, Cutter assists enterprises as they create, implement, and maintain IT systems and organizations that support business objectives and encourage innovation. Cutter pushes the thinking in the field by fostering debate and collaboration between thought leaders from different domains, countries, and disciplines. As a completely independent entity that has no special ties to vendors, Cutter Consortium is beholden to no one and dedicated to providing completely objective, unbiased information to its clients. Cutter Consortium gives you access to the top thinkers in IT.

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The Web Analytics Association