Warfare is often merely ontological.

Rightly or wrongly, Web 2.0 represents one of those paradigm shifts that is predictably precipitating a bit of warfare. People are arguing over how we ought to describe the world. And in every struggle, there are three main participants: protagonists who optimistically push forward, antagonists who skeptically critique the protagonists, and idle bystanders who either dismiss the significance of the entire scuffle or revel in the ensuing mud bath.