An Object Lesson in Business Intelligence

by John Berry

When we think of business intelligence (BI), we are describing how technology extracts information from an IT system and manipulates and translates that data into realities that deepen our understanding of some phenomenon in a business; for instance, sales by rep, by product line, or by territory, or manufacturing defect and yield rates by product line, by shift, or by manufacturing location. Any operational activity is a candidate for BI technology.

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An Object Lesson in Business Intelligence1 September 2006