Cutter Consortium :: MDM Success Through Better Customer Service

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MDM Success Through Better Customer Service

by Mark Fung-A-Fat

For organizations struggling with their master data management (MDM) strategies, underway or planned, the solution for success may not lie in better technical justifications or in more concrete ROI discussions, but in a better customer service and IT marketing strategy.

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MDM Success Through Better Customer Service12 March 2008

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Cutter Consortium, founded in 1986, is a global IT advisory firm helping organizations forge solutions to the business technology challenges they face. Through its research, consulting, and training, Cutter assists enterprises as they create, implement, and maintain IT systems and organizations that support business objectives and encourage innovation. Cutter pushes the thinking in the field by fostering debate and collaboration between thought leaders from different domains, countries, and disciplines. As a completely independent entity that has no special ties to vendors, Cutter Consortium is beholden to no one and dedicated to providing completely objective, unbiased information to its clients. Cutter Consortium gives you access to the top thinkers in IT.

Cutter Consortium, 37 Broadway, Suite 1, Arlington, MA 02474, USA. Phone: +1 781 648 8700, Fax: 781 648 8707