A Lesson in Innovation from the Military

by Michael Enright

It's common wisdom that successful businesses today must embrace innovation to enable long-term success. Whereas in the past, defining, developing, and managing a business or product strategy was enough to create success, in today's highly competitive, dynamic, globalized business world, effective leaders must embrace the constant evaluation of new opportunities and innovations. Executives who fail to address potential innovative opportunities for their businesses, products, and services are likely to find themselves under attack from those who master and deploy the innovative potential first.

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A Lesson in Innovation from the Military February 2004