How Social Computing Is Redefining Content

by Mark Choate

Content-oriented Web sites have moved in a clear progression from a traditional publishing model to something completely different. First the publisher owned the platform (the printing press or the content management system) and the content, all of which were highly controlled by a select few. Social media sites like Facebook and others have abandoned this old-media approach by not only providing a platform for the distribution of user-generated content, but by opening up the platform itself to the creation of user-generated functionality.

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How Social Computing Is Redefining Content1 November 2007