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Cutter Innovation is a rich resource of research and consulting dedicated to innovation and value creation. Learn more
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About the Innovation & Enterprise Agility Practice
Rob Austin, Fellow, Cutter Consortium Professor, Harvard Business School
Today’s successful enterprises are those that know how to foster an environment for innovation and tap creative, valuable outcomes. They are the enterprises that support activities that lead to new markets, products, services, and strategies; that understand that innovation is a key source of sustainable competitive advantage. They have learned to innovate reliably and regularly and to transform ideas into economic value. Learn More
Unlearning and Learning in the Innovation Economy
Opening Statement by Rob Austin: Responses by Richard L. Nolan, Shannon O'Donnell, Robert M. Mason, Eric K. Clemons, Lee Devin, Erin Sullivan, Peter Hanke, Roberto Verganti, and Alan MacCormack
In this first Innovation Forum, Cutter Fellow Rob Austin kicks off the discussion by asserting that firms must unlearn old principles and embrace new ones if they are to succeed in today's innovation economy. Cutter Innovation team members then contribute their views in an interactive exchange, rich in examples that range from Boeing's transformed view of "failure" to the role of "emergent features" in pharmaceutical industry innovation. They point out the value of a "no way back" strategy, the danger of being "best at what you do," the qualities essential in innovative leaders, and the creation of radical innovation through processes that are anything but "user-centered" improvements.
Going for Agility? Start with a Management Framework
by John Berry
The word "agile" is equipped with an easily understood definition and a lot of street buzz in management circles today. There's no company that would not want this adjective affixed to its reputation. What a definition does not provide is a process roadmap for that successful leap from ponderous to agile. A simple framework can serve as the starting point for that jump.
The Pleasure of Added Resistance: Working at the Edge of Your Ability
by Shannon O'Donnell
An old boyfriend of mine, while a young adult, once spent a Saturday with his best friend taking apart and reassembling his car's engine. The intent wasn't to make improvements. They were simply curious about the engine's assembly and about their own ability to do something that was more ambitious than other such experiments they had tried. Apparently not ambitious enough, however, as they decided to increase the challenge by carrying out the entire activity, start to finish, wearing roller skates.
Consulting Engagements: Innovation Mapping
Cutter Innovation employs the unique Innovation Mapping methodology developed by Cutter Fellow, Harvard Business School Professor, Rob Austin. Innovation Mapping compares organizations, teams, and people along a number of dimensions that impact innovation performance... Learn More
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Cutter Consortium's research and consulting provide you with the support you need to create and implement an innovation strategy that differentiates your organization.
If you would like to evaluate Cutter's research or discuss how Cutter's consultants can help you successfully create and implement your innovation strategy, call us a +1 781 648 8700 or e-mail us at sales@cutter.com
(Video clips are .wmv files that are Internet Explorer compatible)
- Rob Austin on Innovation
- Rob Austin on Innovation Mapping
- Rob on Innovation Team