E-MailCutter Consortium Relaunches Cutter Benchmark Review
Combines Top Expert Practitioner and Academic Analysis of IT Trends & Challenges
Premier Issue Shows Biggest Obstacles Companies Face in Extracting Business Value from Customer Data; Provides a Matrix for Choosing the Right Data Strategy
Cutter Consortium, LLC announces the launch of its Cutter Benchmark Review (CBR) journal, reniched to equip IT executives to make decisions on their biggest challenges -- informed by the practices used by companies worldwide and analysis from the leading minds in IT.
"We've designed CBR to give readers a direct line to today's thought leaders in IT", said Karen Coburn, President and CEO of Cutter Consortium. "They will benefit from a unique opportunity to glean insight from the cutting-edge ideas being studied in some of the world's leading educational institutions, as well as the perspective that only seasoned experts with hands-on experience solving real problems in real enterprises can provide."
Each monthly issue of CBR focuses on a different topic in IT, presenting fresh empirical data describing the current landscape. Then it goes beyond the data to convey insight into what the findings mean. Editor Gabriele Piccoli, a Senior Consultant with Cutter's Business-IT Strategies practice and Assistant Professor of Information Systems at the School of Hotel Administration at Cornell University, heads the analysis team each month, which includes a distinguished academic and an expert IT practitioner. The data analysis, woven together with current-day experiences and predictions of future implications, provides readers with an understanding of the issues that allows them to take well-informed action.
In the first issue of the new CBR, Gabe Piccoli and Cutter Consortium Senior Consultant Ken Collier examine survey data on how (and if) companies extract value from their customer data. Download a copy of the premier issue, which includes a matrix designed to help companies choose the best business strategy for their customer data, suggestions for developing a strong business case and a framework for decisionmaking.
To schedule an interview with Karen Coburn or Gabe Piccoli, contact Kim Leonard (+1 781 641 5111 or kleonard@cutter.com).
See more information about Gabe Piccoli.
See Cutter Benchmark Review subscription information.