SaaS Market Shifting from Point Solutions to Platform Strategies

by Jeffrey M. Kaplan

Software-as-a-service (SaaS) is rapidly evolving to emulate the software industry as a whole. Although most people associate SaaS with Google's collaboration- and productivity-oriented applications and with Salesforce.com's customer relationship management (CRM) and sales automation solutions, the truth is that SaaS alternatives now exist for nearly every legacy application category.

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SaaS Market Shifting from Point Solutions to Platform Strategies15 December 2007