On-demand Webinar

BA for sustainability

Pursuing Sustainability Through Business Architecture

Organizations are capitalizing on business architecture today as a means of executing a wide range of strategies, including supporting strategic sustainability and transitioning to the circular economy. The goal of the circular economy is to maintain assets as long as possible in the economic ecosystem, and materials used in production must be recycled, components must be repaired or refurbished (remade), and products must be reused. Organizations require a roadmap to achieve these goals, one that blends actions and milestones with bottom-line results. Business architecture provides such a roadmap.

In this on-demand webinar. Cutter Fellow William Ulrich and Giovanni Traverso explore business architecture’s role in transitioning an organization into becoming a player in the sustainable economy, while concurrently meeting other essential business objectives. You’ll learn how business architecture provides the means where seemingly disconnected goals and objectives can be integrated under a common, holistic set of strategic initiatives through a coordinated, ecosystem-wide roadmap.

This webinar will help you:

  • Recognize business architecture concepts in the circular economy
  • Configure and navigate a phased transition to the circular economy using the business architecture framework
  • Leverage business architecture to enable business model optimization and innovation in the context of transitioning from the linear to the circular economy
  • Align or cross-map value, stakeholder, capability, and information perspectives with corresponding concepts recognizable in the circular economy pattern

Plus, Ulrich and Traverso review the case of an automotive company that sought to optimize its traditional manufacturing business model while concurrently deploying a new, innovative, digitally connected customer business model.

Discover how business architecture can help you expedite and smooth your transition to the circular economy and support strategic sustainability. Register to watch now!