For most of my adult life, I have been perplexed by a Pavlovian phenomenon: whenever I, as an engineering manager, released code to manufacturing, 1 the marketing folks reacted by conducting a three-week worldwide analyst tour. As much as I appreciate good public relations for my products, I viewed this phenomenon as a mystery that I might one day solve, perhaps when I retire.
Executive Update
To Release No More or To "Release" Always: Part I -- The Myth
By Israel Gat
Posted November 11, 2008 | Technology |
About The Author
Dr. Israel Gat is an expert in Agile and Lean methods, devops, software governance, technical debt and technical due diligence. He served as Cutter Fellow and the Director of the Agile Product Management & Software Engineering Excellence practice from 2008 until 2015, and now splits his time between consulting and writing. Dr. Gat has received many accolades from clients, such as “His approach is the only one I’ve found that actually works… Read More
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