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Insight
Customer Experience: How Technology Can Contribute -- Or Kill It
Customer Experience: How Technology Can Contribute -- Or Kill It
In these five years of charting IT budgets and the budgeting process, we have documented the roller-coaster ride that IT shops around the globe have been on as things went from good times to perhaps the greatest economic crisis ever to strike the global economy to now slowly and gingerly climbing back out of the recession. Because we have been able to keep our team of experts intact and to maintain the core set of survey questions we ask of the respondents, we have learned quite a bit about the manner in which modern organizations react (and should react) to these kinds of events. We have learned, for example that the knee-jerk reaction typical of past crises whereby the firm would slash IT budgets seeking to "trim the fat" and "reduce overhead" wasn't exactly the case. In last year's survey, we found that "while organizations are indeed cutting projects and limiting their exposure by reducing investments in IT, they are also limiting reductions in the IT shop as much as possible knowing that IT assets and knowledge lost during a downturn cannot be readily rebuilt and scaled once the economy turns. As a consequence, the shape that this downturn has been taking for IT and IT professionals is likely different than the historical pattern of deep cost-cutting measures."
In these five years of charting IT budgets and the budgeting process, we have documented the roller-coaster ride that IT shops around the globe have been on as things went from good times to perhaps the greatest economic crisis ever to strike the global economy to now slowly and gingerly climbing back out of the recession. Because we have been able to keep our team of experts intact and to maintain the core set of survey questions we ask of the respondents, we have learned quite a bit about the manner in which modern organizations react (and should react) to these kinds of events. We have learned, for example that the knee-jerk reaction typical of past crises whereby the firm would slash IT budgets seeking to "trim the fat" and "reduce overhead" wasn't exactly the case. In last year's survey, we found that "while organizations are indeed cutting projects and limiting their exposure by reducing investments in IT, they are also limiting reductions in the IT shop as much as possible knowing that IT assets and knowledge lost during a downturn cannot be readily rebuilt and scaled once the economy turns. As a consequence, the shape that this downturn has been taking for IT and IT professionals is likely different than the historical pattern of deep cost-cutting measures."
The More Things Change ...
In these five years of charting IT budgets and the budgeting process, we have documented the roller-coaster ride that IT shops around the globe have been on as things went from good times to perhaps the greatest economic crisis ever to strike the global economy to now slowly and gingerly climbing back out of the recession. Because we have been able to keep our team of experts intact and to maintain the core set of survey questions we ask of the respondents, we have learned quite a bit about the manner in which modern organizations react (and should react) to these kinds of events. We have learned, for example that the knee-jerk reaction typical of past crises whereby the firm would slash IT budgets seeking to "trim the fat" and "reduce overhead" wasn't exactly the case. In last year's survey, we found that "while organizations are indeed cutting projects and limiting their exposure by reducing investments in IT, they are also limiting reductions in the IT shop as much as possible knowing that IT assets and knowledge lost during a downturn cannot be readily rebuilt and scaled once the economy turns. As a consequence, the shape that this downturn has been taking for IT and IT professionals is likely different than the historical pattern of deep cost-cutting measures."
In these five years of charting IT budgets and the budgeting process, we have documented the roller-coaster ride that IT shops around the globe have been on as things went from good times to perhaps the greatest economic crisis ever to strike the global economy to now slowly and gingerly climbing back out of the recession. Because we have been able to keep our team of experts intact and to maintain the core set of survey questions we ask of the respondents, we have learned quite a bit about the manner in which modern organizations react (and should react) to these kinds of events. We have learned, for example that the knee-jerk reaction typical of past crises whereby the firm would slash IT budgets seeking to "trim the fat" and "reduce overhead" wasn't exactly the case. In last year's survey, we found that "while organizations are indeed cutting projects and limiting their exposure by reducing investments in IT, they are also limiting reductions in the IT shop as much as possible knowing that IT assets and knowledge lost during a downturn cannot be readily rebuilt and scaled once the economy turns. As a consequence, the shape that this downturn has been taking for IT and IT professionals is likely different than the historical pattern of deep cost-cutting measures."
IT Budgeting Survey Data
In these five years of charting IT budgets and the budgeting process, we have documented the roller-coaster ride that IT shops around the globe have been on as things went from good times to perhaps the greatest economic crisis ever to strike the global economy to now slowly and gingerly climbing back out of the recession. Because we have been able to keep our team of experts intact and to maintain the core set of survey questions we ask of the respondents, we have learned quite a bit about the manner in which modern organizations react (and should react) to these kinds of events. We have learned, for example that the knee-jerk reaction typical of past crises whereby the firm would slash IT budgets seeking to "trim the fat" and "reduce overhead" wasn't exactly the case. In last year's survey, we found that "while organizations are indeed cutting projects and limiting their exposure by reducing investments in IT, they are also limiting reductions in the IT shop as much as possible knowing that IT assets and knowledge lost during a downturn cannot be readily rebuilt and scaled once the economy turns. As a consequence, the shape that this downturn has been taking for IT and IT professionals is likely different than the historical pattern of deep cost-cutting measures."

