SEISMIC SHIFTS IN TECHNOLOGY AND MEDIA CONSUMPTION SPARK RADICAL CHANGES IN MARKETING Business insights that reveal transformative opportunities are the holy grail of the 21st-century
One of the joys of IT is that it gives people the opportunity to learn new concepts and new skills and explore an inner mental world of creativity and show off their new creations.
INTRODUCTION Ah yes, the much endorsed, much maligned business case. Before I dive into the business case for visualization, let me share some assumptions regarding business cases that will guide this discussion.
Man is a measuring animal. Making a choice between alternatives requires sensing, thinking, and doing. Sometimes we need to decide within seconds; sometimes we have the luxury of time.
INTRODUCTION With a stronger allegiance to and identity with technology more so than their employing companies, IT employees are perhaps the ultimate example of a prima donna knowledge workforce.