ROI: Bad Practice, Poor Results

Article

ROI: Bad Practice, Poor Results

Posted August 1, 2005 | Technology | Cutter Benchmark Review

IT executives are under increasing pressure to demonstrate the business value of IT and to improve returns on IT investments. But many practitioners question whether it is possible to develop a business case for most IT investments, and many IT executives find that when they do calculate ROI, no one believes their numbers. Is the problem ROI itself or the practices used to calculate it?

About The Author

Mark Bills

Mark Bills is the Managing Director of Mark Bills Associates, a Chicago, Illinois, USA-based management consultancy that helps IT executives become more influential business leaders. Mr. Bills has 17 years of experience as a technology executive and management consultant. His expertise is helping companies improve the business performance of their IT organizations and use their information assets to increase their revenues. He has worked with… Read More

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ROI: Bad Practice, Poor Results

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