Oracle last week continued its acquisition spree by buying retail analytics and optimization software vendor ProfitLogic, Inc. Following closely on the heels of its purchase of Retek in March (see " Oracle Acquires Retek," 29 March 2005), this marks Oracle's second acquisition of a retail analytics vendor in the past four months.
Advisor
Oracle Buys ProfitLogic: Bolsters Retail Presence Again
By Curt Hall
Posted July 11, 2005 | Technology |
About The Author
Curt Hall is a Cutter Expert and a member of Arthur D. Little’s open consulting network. He has extensive experience as an IT analyst covering technology and application development trends, markets, software, and services. Mr. Hall's expertise includes artificial intelligence (AI), machine learning (ML), intelligent process automation (IPA), natural language processing (NLP) and conversational computing, blockchain for business, and customer… Read More
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