Seven Reasons Why CRM Projects Fail

Posted October 31, 2001 | |

If you believe what you read in the analysts' reports, up to 70% of customer relationship management (CRM) software installation projects fail. This generally poor showing of CRM initiatives is particularly disheartening because managing customer relationships makes so much sense. Of course companies must value and respect their customers! Customers, after all, are every company's raison d'être.

About The Author
Jason Bloomberg
Jason Bloomberg is Chief Evangelist at EnterpriseWeb, where he drives the message and the community for EnterpriseWeb's next-generation enterprise platform. He is a global thought leader in the areas of cloud computing, enterprise architecture, and service-oriented architecture. He is a frequent conference speaker and prolific writer, and he also serves as blogger for DevX. His latest book, The Agile Architecture Revolution: How Cloud Computing… Read More
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