Article

Should You Ride the Web 2.0 Trend? Make Sense of It Before You Do

Posted January 31, 2007 | Leadership | Technology | Cutter Benchmark Review

This issue of CBR focuses on a trend that is gathering strength: Web 2.0. The increasing attention being garnered by the Web 2.0 phenomenon is reminiscent of the buzz and excitement of the dot-com days. In December 1999, Time Magazine named dot-com pioneer Jeff Bezos the Person of the Year. In December 2006, the magazine put "you" on the cover. The picture was the console of the YouTube player with a mirror instead of the screen.

About The Author
Gabriele Piccoli
Gabriele Piccoli is a Fellow with Cutter Consortium, a member of Arthur D. Little's AMP open consulting network, and the Editor Emeritus of Cutter Benchmark Review. Dr. Piccoli is the Edward G. Schlieder Endowed Chair of Information Sciences at Louisiana State University's E.J. Ourso College of Business, and Director of the Digital Data Streams Lab. His consulting, research, and teaching expertise is in strategic information systems and the use… Read More
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