Kevin O'Connell is a senior software engineer in a major aerospace firm in Southern California. He has degrees in social science and engineering and has combined his life-long interest of both fields into an unusual perspective of the business world and society. His ideas are presented in his upcoming book, The Mythology of Reality (Foundations of Psychohistory). His commonsense approach uses myth to show why ideas can take on a life of their own leading to sometimes disastrous consequences. You may reach Mr. O'Connell at mrkcoconnell at yahoo.com.