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Lisa Loftis

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Is Your Organization Ready for CRM?
Assess for Success: Is Your Organization Ready for CRM?
Assess for Success: Is Your Organization Ready for CRM?
A Practical Guide to Customer Relationship Management
A Practical Guide to Customer Relationship Management

More Research

	Reflections on Change, Purpose & Possibility
	Trane Technologies’s Strategic Playbook for Climate Impact
	The Agentic Divide: Why Data‑Mature Firms Pull Away & How to Catch Them
	Leadership in the Digital Age Starts with the Numbers
	Advancing Sustainability in Healthcare
	Overcoming Barriers to Tech-Enabled Healthcare Partnerships

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Research
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Arthur D. Little