Creating and maintaining a social endeavor is as much art as it is science, and after a decade of working with online communities and social networks, I have come to believe that they can't be managed but only influenced. In many cases, the communities are left to police themselves. A good example of this is the SAP developer community (called the Business Objects Community) with more than 70,000 developers a day participating.
Advisor
10 Rules for Creating Successful Online Communities
Posted December 2, 2009 | Leadership |

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