To meet increasingly elevated customer expectations, organizations are implementing detailed strategies for distributing customer experience (CX) practices across the organization. This includes defining and standardizing the “customer journey” across various channels in order to strengthen their brand, increase customer loyalty, reduce costs, make better use of customer feedback, and so on. Organizations are also investing in leading technologies designed to enhance CX, regardless of which channels customers choose to engage with them.
Not a member? Gain Access to the Cutter Experts today — register now to read select open-access articles.
Member/Guest loginForgot your password?