CX Management in the Enterprise, Part II: Budgeting for Initiatives and the Rise of the CCO
By Curt Hall
Posted July 10, 2019 in Business Technology & Digital Transformation Strategies, Data Analytics & Digital Technologies
Here in Part II of this Executive Update series on customer experience (CX) management, we look at survey findings covering budgeting trends for CX initiatives and the status of the “chief customer officer” (CCO) in the enterprise.
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