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Economics 101 and Social Media Strategies, Part III: The Limitations of Self-Interest and the 80/20 Rule

Posted May 4, 2010 in Cutter Business Technology Journal

In the first part of this series (see "Economics 101 and Social Media Strategies, Part I: Diminishing Marginal Utility," 3 March 2010), I discussed diminishing marginal utility with respect to social media.

About The Author
Phil Simon
Phil Simon is an independent technology consultant and a dynamic public speaker for hire. He focuses on the intersection of business and technology. Phil is the author of two books: Why New Systems Fail and The Next Wave of Technologies. He maintains a blog, writes for a number of technology media outlets, and hosts the podcast Technology Today. In 2002, after six years of related corporate experience, he started his company with the intent of… Read More
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