Over the past couple of months, I've been thinking about the "customer" problem once again. In various Advisors that I've written over the past couple of years, I have made a point to suggest that the idea (concept, term) customer is not a simple one and that there is much confusion out in the real world over what is meant by customer.
Advisor
About The Author
Ken Orr was a Fellow of the Cutter Business Technology Council and a Senior Consultant with Cutter Consortium's Data Analytics & Digital Technologies, Business Technology & Digital Transformation Strategies, and Business & Enterprise Architecture practices. He was also a regular speaker at Cutter Summits and symposia.
Mr. Orr was an internationally recognized expert on enterprise architecture, data warehousing, knowledge management… Read More
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