Green IT Metrics: Enhancing Brand Value While Meeting Compliance

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Green IT Metrics: Enhancing Brand Value While Meeting Compliance

Posted September 30, 2009 in Business Technology & Digital Transformation Strategies




In this issue:

The potential business benefits that can be derived as a result of successful green IT initiatives can be seen in terms of reduced energy costs, streamlined IT processes, increased collaboration and more efficient interaction with suppliers and customers, as well as a more mobile, agile workforce. In addition, demonstrating a corporate commitment to environmental awareness can enhance brand value significantly.