In an effort designed to integrate customer relationship management (CRM) into new delivery channels, Hibernia National Bank, headquartered in New Orleans, Louisiana, USA, is implementing a targeted, interactive automated teller machine (ATM) marketing campaign using Diebold, Inc.'s Smart Start marketing application.
Article
About The Author
Curt Hall is a Cutter Expert and a member of Arthur D. Little’s AMP open consulting network. He has extensive experience as an IT analyst covering technology and application development trends, markets, software, and services. Mr. Hall's expertise includes artificial intelligence (AI), machine learning (ML), intelligent process automation (IPA), natural language processing (NLP) and conversational computing, blockchain for business, and customer… Read More
Don’t have a login?
Make one! It’s free and gives you access to all Cutter research.