BUSINESS-DRIVEN MEASUREMENT

The area of measurement is a fascinating one because everyone thinks they measure lots of things, yet almost no one does. We think we know what we have, who works for us, their skill sets, the applications they use, how happy our customers are, and the rate at which we're really growing. But, most often, we don't.

In fact, most organizations have barely inventoried their assets, their business processes, or the business and technology outcomes that should matter the most.