Advisor

The New Coke Paradigm: It's the Results, Stupid

Posted May 17, 2004 | Leadership |
  For more on the business-IT relationship, see the April 2004 issue of Cutter IT Journal. For more information, contact Cutter Consortium at +1 781 641 9876, fax +1 781 648 1950, or e-mail service@cutter.com.

 

About The Author
Tom Bugnitz
Tom Bugnitz's specialties include business and organization transformation through information systems, information systems organization management, technology planning, the impact of new and emerging technologies, the impact of technology on business strategies, information systems operations, strategic systems applications, and leadership for executives. Mr. Bugnitz has lectured widely on these subjects and has codeveloped methodologies in… Read More
Bob Benson
Bob Benson applies more than 40 years of academic and corporate experience to assist companies and government agencies in understanding the business value of IT, strategic and financial IT management, strategic IT planning, effective IT application development, and IT governance. He has written more than 100 Cutter Consortium Advisors on business technology strategy and IT governance as well as additional Executive Reports, Updates, and Cutter… Read More
William Walton
Bill Walton's areas of special interest and expertise include performance measurement, integrated strategic planning, IT/business value, organizational change management, and technology driven change. Previously, Mr. Walton spent 17 years with Gartner Group and Real Decisions, where he was responsible for the development of several innovative IT measurement services and their associated analytical methods. Most recently, Mr. Walton was involved… Read More
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