Advisor

Play Better Defense With Social Media Monitoring

Posted November 16, 2010 | Technology |

Last week, it was in the news that a Pacific Gas & Electric executive admitted to having used an assumed name to infiltrate an online discussion group organized by consumers who are against the deployment of the utility company's smart electricity-usage metering devices. The executive indicated that his goal was simply to get a better understanding of what his company's customers are thinking.

About The Author
Curt Hall
Curt Hall is a Cutter Expert and a member of Arthur D. Little’s AMP open consulting network. He has extensive experience as an IT analyst covering technology and application development trends, markets, software, and services. Mr. Hall's expertise includes artificial intelligence (AI), machine learning (ML), intelligent process automation (IPA), natural language processing (NLP) and conversational computing, blockchain for business, and customer… Read More
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