Three Ways Serious Gamification Triggers Innovation

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Three Ways Serious Gamification Triggers Innovation

Posted May 30, 2014 in Business Agility & Software Engineering Excellence, Business Technology & Digital Transformation Strategies, Data Analytics & Digital Technologies


Ever since the notion of a serious game was spawned by the use of video games like America's Army for serious purposes, there has been a growing acceptance of the importance and relevance of video games and "immersive technologies" as a driver for innovation. Several factors have made these game technologies and strategies successful as innovation tools, including the gradual replacement of immersion with gamification and enabling technologies.