Web 2.0 represents one of those paradigm shifts that inevitably has people taking sides. Today, it appears most corporate enterprises are looking at Web 2.0 with a bit of bewilderment, if not some detachment. After all, the main participants in Web 2.0 are considerably younger than the executives who must make decisions regarding it. Many CIOs simply don't use technology in quite the same way as teenagers and young adults do and hence are not immersed in the Web 2.0 culture.
Executive Summary
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