By targeting basic human traits, enterprises can attract more customers, create a network effect, and improve employee productivity and performance.
Advisor
About The Author
Soumya Tapadar is a Senior Business Consultant with the Strategy and Architecture practice within the Consulting and Systems Integration Unit of Tata Consultancy Services. He has over 13 years’ business and IT consulting experience working with top-tier clients across the US, Europe, and Asia-Pacific. Mr. Tapadar has led several consulting engagements across multiple domains and has been instrumental in the development of various sales and… Read More
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