Blockchain for Retailers: Producing Real Business Benefits

Posted March 2, 2017 in Business Technology & Digital Transformation Strategies
Paul McMeekin

There are a lot of use cases for blockchain technology, and the business case for each needs to be developed. A lot of companies exist with a blockchain solution for a problem that does not exist — essentially a hammer searching for a nail. The use cases outlined in this Advisor have common benefits focused on simplifying existing relationships, reducing fraud, and improving the speed of commerce.

About The Author
Paul McMeekin
Paul McMeekin is a big believer in the power of payments and how electronic payments can change the world. He currently heads up the market intelligence function at ACI. His previous roles at ACI include product marketing, analyst relations, and product operations. Outside of payments, Paul is an adjunct professor at the University of Nebraska at Omaha, where he graduated with an MBA. He currently lives in the Silicon Prairie. 
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