Building products that customers love is the mantra for this century. As such, there are no defined processes or methods that provide a magic formula for achieving this. Building innovative products still requires creative people with good leaders driving the process. Even the most popular method embraced in the IT industry -- Scrum -- does not provide the needed support.
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Building Products That Customers Love: Strengthen Scrum with Design Thinking and Lean Startup
Posted October 3, 2013 in Business Agility & Software Engineering Excellence
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