A Dangerous Interpretation of Profit Maximization

Posted September 18, 2001 in Business Technology & Digital Transformation Strategies, Business Technology & Digital Transformation Strategies

As I write, the opening moments of the recent tragic events in New York City and Washington, DC, are barely a day past. The ruins of the twin towers are still smoking. I'm still processing it all, as are many others.

About The Author
Robert Austin
Robert D. Austin is a Fellow of Cutter's Business Technology & Digital Transformation Strategies and Data Analytics & Digital Technologies practices and a member of Arthur D. Little's AMP open consulting network. He is a former editor of Cutter Benchmark Review and a regular speaker at the annual Cutter Summit. Dr. Austin served as a professor on the faculty at Harvard Business School for more than a decade, and then as Professor of… Read More
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