EAD: The Architecture of the Customer Experience, Part 3

Advisor

EAD: The Architecture of the Customer Experience, Part 3

Posted February 20, 2008 | Leadership |

In this Advisor, I pick up on our conversation on the "Experience Analysis and Design" (EAD) methodology (see "EAD: The Architecture of the Customer Experience, Part 1," 2 January 2008, and "EAD: The Architecture of the Customer Experience, Part 2," 2

About The Author

Vince Kellen

Vince Kellen is a Fellow of Cutter Consortium, a member of Arthur D. Little's AMP open consulting network, and a frequent Summit speaker. He is currently CIO at the University of California San Diego (UCSD), a member of UCSD’s Chancellor's Cabinet, and Vice Chancellor and CFO of the UCSD senior management team. Dr. Kellen brings a rare combination of academic, business, and IT strategy experience to his role, with a focus on strategic… Read More

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EAD: The Architecture of the Customer Experience, Part 3

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