This Executive Summary and its accompanying Executive Report provides a case description of how a Danish bank managed to create a mobile payment application that has now been installed and activated by more than 60% of the adult population in Denmark.
Executive Summary
MobilePay by Danske Bank: A Disruptive Mobile Payment Platform (Executive Summary)
Posted November 19, 2015 | Leadership |
About The Author
Mathias Skaarup Lyster is a Danish public speaker who has also presented material internationally at the CAC Academy’s event “Payments and Data: Are You Ready?” He is also a business blogger on LinkedIn. Mr. Lyster’s topics of interest include innovation and its ability to create a competitive advantage for firms. His work emphasizes balancing external opportunities and internal resources in order to build a bridge between the entrepreneurial… Read More
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