The New Wildcatters: E-Merchants

Posted July 6, 1999 in Business Technology & Digital Transformation Strategies, Business Technology & Digital Transformation Strategies Cutter Business Technology Journal

Companies these days are falling all over themselves to get "dot-com'ed." Stock prices of Internet merchants are running wild, and IBM is running a mass media campaign offering to help you and your company become the next Web-based success story. But before you venture out into the e-commerce world, you need to examine a few hard truths that are often overlooked, then ask yourself some hard questions.

About The Author
Paul Neuhardt
Not a member? Gain Access to the Cutter Experts today — register now to read select open-access articles.