Advisor

Recognizing the Digital Transformation Opportunity

Posted April 21, 2016 | Leadership |

A digital transformation isn't just launching a brand on social media, hosting an electronic storefront, or connecting the enterprise workforce. Nor is it activating big data or analytics to synthesize new differentiators. A digital transformation requires escape from the routine mindset of business strategy to discover adjacent opportunities and strategies that create an asymmetric competitive advantage (i.e., a powerful advantage that denies competitors the use of similar strategies and tactics).

About The Author
Thad Scheer
Thad Scheer is founder and chief software architect of Sphere of Influence, a Reston, Virginia, USA-based company that specializes in making software projects succeed. He can be reached by e-mail at thadscheer at sphereofinfluence.net.
Chris Burns
Chris Burns is a Digital Business Strategist at Sphere of  Influence, where he crosses multiple public and private sector verticals. Mr. Burns is  an experienced IT technical advisor and an expert in leveraging advanced data science  teams to deliver growth. He can be reached at cburns@sphereoi.com.
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