Executive Update

Visual Business Architecture: Approaching the Discipline Differently

Posted June 10, 2019 | Technology |
Whynde Kuehn

The need for business architecture in organizations has never been greater than it is today, as we must continually sense and respond to opportunity and change, both of which abound. Though the business architecture discipline continues to gain traction at an ever-increasing pace, how we practice it is critical for its adoption and effectiveness. This Executive Update provides an overview of the importance of using visual techniques as part of a business architecture practice and highlights three aspects: visual design, graphic recording and facilitation, and storytelling.

About The Author
Whynde Kuehn
Whynde Kuehn is a Cutter Expert, a member of Arthur D. Little's AMP open consulting network, and Managing Director of S2E Transformation Inc. She is also Partner at Business Architecture Associates and was selected as an Institute Fellow at the Institute for Digital Transformation. She is a passionate advocate for using business as a force for good and applying solid business approaches to enable nonprofits, social enterprises, and cross-sector… Read More
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