Brian J. Dooley is a Senior Consultant with Cutter Consortium's Data Analytics & Digital Technologies practice. He is an author, analyst, and journalist with more than 30 years' experience in analyzing and writing about IT trends. Mr. Dooley has written seven books, numerous user manuals, hundreds of reports, and more than 2,000 magazine features. He is the founder and past President of the New Zealand Chapter of the Society for Technical Communication and initiated the Graduate Certificate in Technical Communication program at Christchurch Institute of Technology. He can be reached at firstname.lastname@example.org.