Driving Digital: Welcome to the ExConomy

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Driving Digital: Welcome to the ExConomy

Executive Update
Posted July 7, 2015 in Business Technology & Digital Transformation Strategies, Data Analytics & Digital Technologies, Digital Transformation & Innovation Bootcamp

There is a lot of confusion among practitioners about what "digital" really means. Does it refer to a set of technologies (i.e., social, mobile, big data/analytics, the cloud, the Internet of Things), or is there more to it? To give digital a more precise focus, we have coined the term "ExConomy." It defines what digital entails from a business-value point of view and pinpoints why it deserves consideration in executive committees.