Executive Update

Driving Digital: Welcome to the ExConomy

Posted July 7, 2015 | Leadership | Technology |

There is a lot of confusion among practitioners about what "digital" really means. Does it refer to a set of technologies (i.e., social, mobile, big data/analytics, the cloud, the Internet of Things), or is there more to it? To give digital a more precise focus, we have coined the term "ExConomy." It defines what digital entails from a business-value point of view and pinpoints why it deserves consideration in executive committees.

About The Author
Stijn Viaene
Stijn Viaene is Fellow with Cutter Consortium. He is Professor and Partner at Vlerick Business School in Belgium, where he heads the Information Systems Management cluster. He is also a Professor in the Department Decision Sciences and Information Management at KU Leuven. At the university he holds the VDAB Chair of "Digital business innovation in public services". He has recently authored the book Digital Transformation Know How: Connecting… Read More
Lieselot Danneels
Lieselot Danneels is a PhD candidate at Vlerick Business School and KU Leuven. She is passionate about digital business innovation and organizational transformation. Ms. Danneels is a researcher for Professor Stijn Viaene working for the VDAB Chair of Digital Business Innovation of Public Services. Previously, she worked as a systems and process analyst at PwC.
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