Sunil Mithas is a Professor in the Department of Information Systems and Decision Sciences, Muma College of Business, University of South Florida. Previously, he taught at the Robert H. Smith School of Business, University of Maryland, and has held visiting positions at UNSW Business School, Australia; University of Mannheim, Germany; and University of California, Davis. Dr. Mithas is among the top IS scholars in the world, and his interdisciplinary work has appeared in premier business journals. He has worked on research or consulting engagements with various organizations, including A.T. Kearney, Ernst & Young, Johnson & Johnson, the US Social Security Administration, and the Tata Group, and is a frequent speaker at industry conferences for senior leaders. Dr. Mithas is Senior Editor of MIS Quarterly and Production and Operations Management; Department Editor of Management Business Review; and serves on, or has served on, the editorial boards of Information Systems Research and Journal of Management Information Systems. His papers have won best-paper awards and have been featured in various practice-oriented publications and websites, such as MIT Sloan Management Review, CIO, and Bloomberg. Dr. Mithas earned his PhD from the Ross School of Business, University of Michigan, and an engineering degree from IIT Roorkee, India. He can be reached at firstname.lastname@example.org.