Technology Strategy & Implementation Insights
Boost business success via insights on emerging trends in digital transformation and IT strategy; practical frameworks you can apply; and guidance from the world’s experts in leadership, IaaS, investment prioritization, operational excellence, sustainable innovation, change management, enterprise agility, and applying emerging technologies.
I don’t know how to best identify the point in time when computers merged with communications and became customer utilities and entertainment devices, but clearly that transition was a major step toward creating the digital environment we all live in today.
We need to understand that a customer’s interactions with our company are just a small part of a bigger picture. The sum of the interactions a customer has with our company isn’t the customer experience, that is just part of the whole customer experience.
In this Executive Update, we present the Data Value Map (DVM), a discursive template that facilitates the development of a shared understanding around data. The template helps enable open conversations and a co-construction of understanding between the parties involved, which can promote a value-driven approach to data projects.
If electric cars and trucks are the vehicles of the future, then that already suggests a massive change in the industrial infrastructure — new modes of manufacturing, new modes of refueling and repair, and, perhaps, new roads. Given the key role of autos in society, such a transition will be a major story. However, it is really only a small part of the changes facing the automobile industry.
Designing cognitive computing systems (CCSs) requires a strong case for the investment into those systems. Organizations must not only be able to justify the initial investment into developing a CCS, but also think through the investments that will be needed to ensure it can be refined and enhanced over time.
This Advisor describes three areas of customer experience that are affected by digital transformation: customer understanding, top-line growth, and customer touchpoints.
We hope the articles in this issue provide you with new perspectives on blockchain’s potential as a game-changing technology now and in the future.
2018 is a defining year for the commercial adoption of blockchain. Initiatives in various industries have reached a maturity threshold, marked by a transition of focus from experimental proof of concept projects toward production use.