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  2. Transforming the Customer Experience

Transforming the Customer Experience

5 | 2018
In This Issue:
  • Overview
  • Transforming the Customer Experience — Opening Statement
  • The Whole Customer Experience: Competing Beyond Products and Services
  • Frictionless Commerce
  • The Wallet Allocation Rule: CX as Value-Creation Strategy
  • The Digital Enterprise: Business Ecosystems for Great CX
  • The Customer Experience Matters: Utilities and Distributed Energy Resources
  • Cool Retail and Service Mobile Apps: Enhancing the Customer Experience

CUTTER BUSINESS TECHNOLOGY JOURNAL  VOL. 31, NO. 5

Creating a positive CX is a critical success factor. It can provide the competitive edge needed not only to survive, but to thrive — and to retain long-standing customers and win new ones.

Jeanne Bliss
Guest Editor
More Research
Innovation in the Age of AI: Balancing Performance with Tomorrow’s Breakthroughs Innovation in the Age of AI: Balancing Performance with Tomorrow’s Breakthroughs
Leading Through the AI Transformation Threshold Leading Through the AI Transformation Threshold
The Smart Path to Sustainable Construction The Smart Path to Sustainable Construction
Resilience by Design: From Crisis Response to Lasting Advantage
AI-Enhanced Resilience: A Human-Machine Teaming Perspective AI-Enhanced Resilience: A Human-Machine Teaming Perspective
The Role of Force Majeure Protocols in Maintaining Supply Chain Health The Role of Force Majeure Protocols in Maintaining Supply Chain Health

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