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  2. Transforming the Customer Experience

Transforming the Customer Experience

5 | 2018
In This Issue:
  • Overview
  • Transforming the Customer Experience — Opening Statement
  • The Whole Customer Experience: Competing Beyond Products and Services
  • Frictionless Commerce
  • The Wallet Allocation Rule: CX as Value-Creation Strategy
  • The Digital Enterprise: Business Ecosystems for Great CX
  • The Customer Experience Matters: Utilities and Distributed Energy Resources
  • Cool Retail and Service Mobile Apps: Enhancing the Customer Experience

CUTTER BUSINESS TECHNOLOGY JOURNAL  VOL. 31, NO. 5

Creating a positive CX is a critical success factor. It can provide the competitive edge needed not only to survive, but to thrive — and to retain long-standing customers and win new ones.

Jeanne Bliss
Guest Editor
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When People Matter, Performance Follows When People Matter, Performance Follows
Building a Sustainability Strategy That Delivers for All Building a Sustainability Strategy That Delivers for All
The Next Frontier in AI: Architecting Agentic Systems for the Enterprise The Next Frontier in AI: Architecting Agentic Systems for the Enterprise

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